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February 29, 2008

WTF, WTF?

Wtf The Wisconsin Tourism Federation is the Political Advocacy Organization for the Travel and Hospitality industry in the Badger State. Its bold WTF logo has been in play since the mid-'90s...and the organization has been shaping tourism policy in Wisconsin since the early '80s.

But when the initials WTF come to mean something completely different in today's vernacular, err, isn't it time to consider a name change?

Because Tourism Policy in Wisconsin is too important for anyone to make light of it by saying, "What the..."

Just a thought...

Posted at 01:16 in Destination Marketing, Fun Stuff, Stray Thoughts |

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Comments

That's as bad as the BFD ads being run by Domino's Pizza!

Posted by: Michael | March 03, 2008 at 08:48

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