How else can one explain an airline that automatically upgrades fliers to a middle seat in their "comfort" section when an aisle seat in steerage is the better choice?
Or, when signing in as a "elite" member of a hotel company produces fewer room choices (and higher rates) than when signing in as just a regular guy/girl?
Or, when the configuration of a hotel room is so not-consumer friendly that you hafta wonder whether the developers ever tested their design (by spending a night in it) before unleashing it on unsuspecting consumers.
It's truly mind boggling...and we see it almost every day. And, realize that most of the big travel companies aren't nearly as smart as we believe them to be.