I'm about to a point where I'm going to refuse future media requests for an interview. The only reason they call is to get me to reinforce their story...whether I agree with their direction or not. And, I'm almost always misquoted. So, WTF...
But, for many, that isn't an option. Which is why I'm referring you all to a great piece I discovered through MarketingProfs.com by Andy Marken on 13 ways to piss off the media.
And, just to be sure you get Andy's wit, do NOT follow his 13 suggestions.
Ever.
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