Tom Petty & the Heartbreakers have been tabbed to perform at this year's Super Bowl halftime show. Thus, chances for a wardrobe malfunction appear to be low.
Watching the promo video on nfl.com, I chuckled when Mike Campbell shared the Heartbreakers' philosophy: "Don't Bore Us, Get to the Chorus."
How true...and, it got me to thinking. A similar sentiment could be applied to most destination websites.
Want to be as successful as Tom Petty? Look at your website the way the Heartbreakers look at writing songs.
Get to the good stuff...
. . . and most of the good stuff isn't even on your web site..
It's all about Feeds. Home of RSS... Really Savoury Stuff!
cheers,
t.
Posted by: Todd Lucier | January 27, 2008 at 11:00
Good point.
Do as I say...not as I do? :)
Posted by: Bill Geist | January 27, 2008 at 11:21