My friend Stuart Levitan subtly reminded me yesterday that I have a number of non-DMO (Destination Marketing Organization) people that read my daily blog posts through a very funny comment on the feed that runs through my Facebook Profile. And, I'll try to be better about avoiding the alphabet soup of acronyms that we in the tourism industry so often use.
Of course, my point yesterday was that, if DMOs don't start paying attention, we'll be disintermediated from our customers by insanely entrepreneurial companies like Google. Just as Blockbuster has been by Netflix.
Great article in Forbes by John Tamny that chronicles Blockbuster's dogged attention to besting its competition (Hollywood Video, Family Video, etc.) while totally missing the Borg at the door (Netflix).
Tamny posits that some companies need to go brankrupt to save future capital from being squandered on a failed business model. Indeed, such failures are a sign that capitalism is still working.
It's time to take stock of the forces seeking to disrupt what you do, regardless of what it is. 'Cause, I guarantee you, they're out there.
Image courtesy of Racked.com
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