One More Boise

I know that, for some, this story is getting old. But, what's happening in Boise speaks volumes about the relevancy of Destination Marketing Organizations around the world.

It also speaks volumes about the power of special interests to subvert the efforts of an organization that is dedicated to enhancing the economy and quality of life of a community. Evidently, in Boise, it's ALL about special interests (four people in particular)...and a flawed State law.

I've been corresponding with industry people on the ground in Boise...and they need your help. Follow their online play (HERE) and, when appropriate, voice your suggestions and support.

The CVB may be too proud to ask for help...but its industry needs us all to stand up.