As Christopher Walken famously exhorted the band to add more cowbell...more data is usually a pretty good thing. And, we have two great data sets from two great partners for you today.
The first is TwoSixDigital's "Digital Engagement Rankings for U.S. State Tourism Offices." Dave Serino has significantly updated the original algorithms from "How Social Is Your State" for a much more robust view of reality. But, Michigan still kicks ass. He was also recently quoted in a Skift piece on how many likes it takes to score a visitor.
And, our friends at Destination Analysts are hosting a free webinar this Thursday to discuss the results of their recently released version of the "State of the American Traveler." Seats are limited...grab yours here.
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