We've been critical of the methodology used by a number of boutique research firms in their Top Ten lists and travel-related news releases. Other than a thinly veiled attempt to draw people to their websites, I'm not exactly sure what the point is.
The most blatant clickbait we've seen involves a website that is "an online ghostwriting platform where customers can hire writing professionals to help them with their academic writing assignments. In addition, (this firm) is a one-stop-shop for editing and proofreading that has an expansive database of editors who can help hone and perfect academic papers for students, eliminating all grammar and syntax mistakes along the way."
While the very raison d'etre of the firm is wrong (and I won't support them by linking to them), a recent e-mail, encouraging me to blog about the intention of Spring Breakers resulted in the equivalent of whatever one would call that thing that Lewis Black does instead of saying WTF (at the 1:47 mark).
The body copy of the e-mail says, "To no surprise, the coronavirus isn’t phasing these kids as they plan to have nothing stop them from reaching their party-filled vacations."
The News Release says, "The spread of Coronavirus is causing many to rethink their travel plans: 76% of Gen Z survey participants reported being skeptical about traveling and 23% shared they are considering canceling existing travel plans."
Hey Sparky? What part of nothing will stop them vs. 99% are having second thoughts are we supposed to believe?
You specialize in helping students with their writing? Yeah...take me off your list.
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